The Newspaper and the P.R. Guru
Okay, I’ve made the phone calls and done the research. Yes, I’ve reported the Miami Herald’s hiring of public relations guru Bruce Rubin, who helped the newspaper form its “media strategy” after the Jim DeFede firing. So brace yourself; you’re getting 100-proof, straight-to-the-gut, first-rate-newspaper grade information here. First off, it’s…